The final step in the four-step Strategic Communications process is evaluating what you’ve implemented. In this stage, you will measure your results against your objectives
The third step in the four-step Strategic Communications process is implementing what you’ve planned. This is where the rubber meets the road, and you see
“If you fail to plan, you plan to fail.” –Benjamin Franklin The second step in the four-part Strategic Communications process is planning. As the quote
The first step in the four-part Strategic Communications Planning process is research. Before embarking on any plan, you need to figure out what the situation
